Wildo’s journey began with the creation of the perfect product over 40 years ago, culminating in the iconic Original Fold-A-Cup®. Designed for simplicity and functionality, this folding cup is celebrated worldwide for its practicality. It can hold up to 250 ml of liquid, yet folds down to just 3 cm, making it an ideal space-saving solution for any outdoor pack.
Rooted in the Swedish tradition of Allemansrätt, or the Right of Public Access, Wildo embodies a deep love for nature and a passion for adventure. The company’s origins trace back to 1979, when the need for easy-to-use, functional, and durable outdoor products became evident. The result was a line of compact eating utensils designed to withstand rough conditions, be lightweight for easy transport, and highly appreciated by users.
The collaboration between a passionate inventor and a former Swedish Army captain gave rise to a product line that defied the buy-and-throw-away era. Their combined experience and understanding of outdoor requirements led to the introduction of innovative tableware and accessories for the outdoor world.
Today, Wildo remains committed to producing durable gear that facilitates sustainable outdoor living.
